Baby Shima is a famous artist with millions of followers on all her social media platforms. She began her career as a Malaysian contestant in the well-respected singing competition, D’Academy Asia. Her singing performance garnered positive comments from the judges, helping her gain a massive following in Malaysia and Indonesia. Her viral stardom helped to boost her songs into major hits, with songs such as Roadblock Hatiku, Pura-Pura Bujang, and Tak Dapat Raya. These songs have gained a total of more than 100 million views altogether, helping her achieve the YouTube Malaysia Gold Creators Award in 2020.